De Oro tier · Owner
JoeJoe
Master stylist and color specialist. Seamless color corrections, lived-in balayage, rich dimensional tones and precision cuts.
Book with JoeJoeLive Blowout Class with JoeJoe · Sun, Nov 15 · 12–2:30 PM
ReserveVisit our second location · 4016 S Veterans Blvd, Edinburg
VisitEvery tier is trained to the De Oro standard. The difference is experience and investment, so you can book exactly what fits.
De Oro tier · Owner
Master stylist and color specialist. Seamless color corrections, lived-in balayage, rich dimensional tones and precision cuts.
Book with JoeJoe
Platinum tier
Dimensional color, lived-in looks and styles that truly reflect who you are.
Book with Sabrina
Platinum tier
Layered cuts and blowouts with movement. Hands-on, and very gentle in the chair.
Book with Josh
Signature tier
Lived-in babylights, color correction, precision layers and custom color. Look good, feel good.
Book with AJNow hiring stylists. Join our team
Guest experience

Daniela is your first hello at Belleza De Oro. As our salon concierge and booking specialist, she looks after the guest experience so every visit feels easy and well cared for.
“Amazing finished cut and style, it’s a total vibe and must experience for yourself.”
“The whole staff is amazing and so welcoming. Sabrina was my stylist and she did a tremendous job!!”
“JoeJoe is the best of the best! He takes the time to understand what I want my hair to look like …”
“Josh was amazing and so kind! He got me from brown to blonde quickly and it looked exactly like the inspo.”
“Joejoe has been my beautician for 7 years. I wouldn't choose anyone else but him …”
“Amazing service my hair has never felt so gorg!! Brianna did amazing.”
“Aleyna is seriously the sweetest and is really willing to take the time to listen.”
“I asked for a balayage, haircut and blow out and it came out beautifully. Josh was beyond amazing …”
“Joseph has been doing my hair for over 12 years, and I wouldn’t trust anyone else!”
“Every minute I spend sitting in that chair is worth every single dollar.”
“He’s assembled an incredible, highly skilled team at Belleza who can handle any hair type.”
“Aleyna did my bangs today and it was the most amazing experience.”